From the Alfa Romeo F1 Team Stake by BOOGIE to art for… the fans

The German artist has revisited the bodywork of the first Sauber single-seater of 2023, launched at Waldhaus Flims, with spray cans

BOOGIE: the Alfa Romeo F1 Team Stake team has started a collaboration with BOOGIE, the world-renowned German artist operating in Basel, to create a project aimed at bringing fans closer to the team and celebrating the start of the 2023 season
The Alfa Romeo F1 Team Stake team has started a collaboration with BOOGIE, the world-renowned German artist operating in Basel, to create a project aimed at bringing fans closer to the team and celebrating the start of the 2023 season

Alfa Romeo F1 Team Stake has partnered with world-renowned artist BOOGIE to create an art project aimed at bringing fans closer to the team and celebrating the start of the 2023 season.

BOOGIE applied its spray cans to the bodywork of one of the team's cars to create a unique work of art, which was presented at Waldhaus Flimsin the Grisons Alps.

German-born graffitist, designer and illustrator living in Switzerland, BOOGIE has an artistic career that has taken him to create content in over 40 countries, with some of the biggest brands in the world and with some of the most accomplished artists of his generation.

Thus Artificial Intelligence at the service of Sauber Alfa Romeo
ChatGPT: “I, Artificial Intelligence, will explain Innovando.News…”

BOOGIE: Painter BOOGIE applied his spray cans to the bodywork of one of the Alfa Romeo F1 Team Stake single-seaters to create a unique work of art, which was presented at Waldhaus Flims in the Grisons Alps
Painter BOOGIE applied his spray cans to the bodywork of one of the Alfa Romeo F1 Team Stake cars to create a unique work of art, which was presented at Waldhaus Flims in the Grisons Alps

The accessible Art Car in real life, showcased at ICE 2023 in London

Based in Basel, BOOGIE embodies the spirit of the Alfa Romeo F1 Team Stake: at the same time international and proudly local, ready to deal with different cultures and places without forgetting its origins.

Designed for a team that has challenged the status quo since its inception, the Sauber Art Car was born in the Swiss mountains, with the incredible alpine backdrop playing as important a role in the composition as the brushes and the paint.

However, the conception of this artistic project is not a simple public relations stunt, but the beginning of a campaign to bring fans closer to the team.

JigSpace, partner of the Alfa Romeo F1 Team Stake, has created a bespoke 3D model of the car, with its own distinctive livery, which will be available to fans of Formula 1 and the Hinwil team in augmented reality (AR) from the comfort of home. This experience is available on JigSpace.

The Art Car was also accessible in real life, when it traveled to London for an appearance at the Stake stand at ICE 2023 London, the Global Gaming Hub staged at theExcel from February 7 to 9, in a showcase of the team's partnership and the latest technologies.

In addition, further appearances are planned in Zurich, inviting the local community to experience the car, and in the Grand Prix destination cities, which are yet to be unveiled.

An innovative wind tunnel link between Audi and Sauber
Here's how Google's Artificial Intelligence wins every challenge

BOOGIE: the Alfa Romeo F1 Team Stake team has started a collaboration with BOOGIE, the world-renowned German artist operating in Basel, to create a project aimed at bringing fans closer to the team and celebrating the start of the 2023 season
The Alfa Romeo F1 Team Stake team has started a collaboration with BOOGIE, the world-renowned German artist operating in Basel, to create a project aimed at bringing fans closer to the team and celebrating the start of the 2023 season

Special invitation for the "most loyal" fans to collaborate and touch

Fans are at the heart of everything the Alfa Romeo F1 Team does Stake intends to bring them as close as possible to this project.

A group of the team's staunchest followers will be invited to the team headquarters in Hinwil to view the Art Car and meet BOOGIE; to underline how the Art Car project is a living project, fans will collaborate with the artist to add their own touch to the details.

Finally, after a year-long campaign, the BOOGIE Art Car will be auctioned by Memento Exclusives through F1 Authenticsto raise funds for Save the Children, charity partner of the Alfa Romeo F1 Team Stake, to make a further contribution to the community.

GPT: what are the true potential and what we should expect
Google Maps adds sustainable routes to do by car

The Alfa Romeo F1 Team Stake Art Car created by BOOGIE has been unveiled

The creation of the Art Car of the Alfa Romeo F1 Team Stake by BOOGIE

Alfa Romeo: Painter BOOGIE applied his spray cans to the bodywork of one of the Alfa Romeo F1 Team Stake single-seaters to create a unique work of art, which was presented at Waldhaus Flims in the Grisons Alps
Painter BOOGIE applied his spray cans to the bodywork of one of the Alfa Romeo F1 Team Stake cars to create a unique work of art, which was presented at Waldhaus Flims in the Grisons Alps