Innovating The Swiss Branding Company

Web marketing for SMEs

Conception, design, implementation and coordination of advanced web marketing, local marketing and social marketing projects for SMEs

SHOULD CUSTOMERS BE RAPED OR LISTENED?

If your website has visibility problems on search engines, low traffic and sales or requests for quotes do not arrive, it means that your website really needs SEO work and we at Innovando can help you with this.

The Internet has changed the world and will change it again. It's not just an infrastructure, but a culture. And when the culmination of this change occurs with social media, web marketing is still the basis: it is a communication with a special technological background which makes it a two-way communication.

Try to think of positioning: a term that in the old mass media marketing implied a rather one-sided action which consisted of getting a certain image of your product into people's heads. With web marketing, it's very different: People have a certain product in mind and are looking for it. It's up to you that they find you.

That's why web marketing is not a matter of technology for us. Yes, of course, there is also technology, a lot and also constantly being developed, but … it makes no difference. The difference lies in your desire to get the best out of your product, in your ability to offer it in the best possible way to those who appreciate it, in your desire to truly communicate with others.

In short, we need to think of the web as the evolution of structured and orderly conversations from network technologies, with their problems of information availability, protection of the same, amplification of diffusion and, finally, security.

This is what we can do and… we can help you do better

Google ADS campaigns

Do you need to manage your Adwords campaigns and do you want a partner to help you with the configuration? We at Innovando can help you earn more and pay less.

SEO audit

Based on the desired online marketing measures, we create for you a detailed list of the measures necessary for the marketing activities to be implemented.

Email Marketing

Do you want to create an email marketing campaign for your business right away? Innovando is (also) there for this! Innovando will work with you to prepare a series of steps to create an email marketing campaign like you have never done before.

Website analysis

This consulting service analyzes your website or works with your SEO and web marketing manager to achieve the goals you set. The platforms used are Google Analytics and Google Tag Manager.

WHAT IF THE PROBLEM IS NOT WHAT YOU OFFER, BUT WHAT YOU COMMUNICATE? DISCOVER THE BENEFITS OF A SUCCESSFUL STORYTELLING.

Are you tired of always reading the same things? Maybe you are not the only one. Your customers may also be seduced by catchy slogans, advertising slogans and headlines that can hit the mark on first reading.

And this is where our copywriters come into play. Whether it's filling out a website or writing descriptions for an e-commerce site, our web copywriters are happy to help you write an original, compelling and Google-worthy text.

From classic static pages to news on interesting topics, from texts for brochures to blog posts, we guarantee a complete and personalized copywriting service, ideal for achieving your business goals.

No idea what to write? Don't worry, everyone has their own skills: our web agency takes care of every aspect, including pre-publication consultancy, editorial plan, article creation, proofreading, image research, online publication and multilingual translation . A brilliant service, created by professional copywriters, which allows you to improve communication towards a national (Switzerland and Canton of Ticino) or international (Italy, Europe and the rest of the world) goal.

Remember: writing texts is a basic activity. The benefits are huge, because besides storytelling, high-quality content is one of the most important ways to get on the first page of Google. Read on to find out how we can help you!

WHY TRUST A COPYWRITER?

Perfect command of syntax, grammar and vocabulary, in-depth knowledge of SEO optimization techniques for search engine positioning, management and insertion of images in the back office, as well as editorial plan planning, management of link building campaigns and article marketing , guest posts and blogging… our copywriters save you time and resources, with the guarantee of results that always live up to your expectations. T

“CONTENT IS KING”. SO WROTE BILL GATES IN 1996 IN A SHORT ESSAY PUBLISHED ON THE MICROSOFT WEBSITE. THE QUOTE FROM THE FOUNDER OF ONE OF THE LARGEST IT COMPANIES IN THE WORLD HAS NOT LOSE ITS POWER SINCE AND CONFIRMS THE IMPORTANCE OF CONTENT AND COPYWRITING FOR THE SUCCESS OF ANY COMPANY AND ANY DIGITAL INITIATIVE. TODAY MORE THAN EVER, CONTENT IS KING: OF THE INTERNET AND MARKETING.