Protected in Blockchain there is the brand "Made in Motor Valley"

Protected in Blockchain there is the brand "Made in Motor Valley"

An initiative by the entrepreneur from Finale Socrate Zizza to push and protect the innovative solutions of Emilia-Romagna through synergies

Some of the first plates of companies joining the "Made in Motor Valley" project
Some of the first company registration plates for the "Made in Motor Valley" project

The brand is bornMade in Motor Valley”, full of good expectations for the future. The idea is the result of the initiative of Socrates Zizza, entrepreneur of Finale Emilia, in the province of Modena.
At the disposal of companies there will be a synergistic system of promotion and, through the blockchain, forms of protection of innovative solutions implemented in Emilia-Romagna.
Several companies have already joined the initiative, whose official presentation took place on Thursday evening 25 November in Fiorano Modenese, in the heart of the land of engines, a stone's throw from the Ferrari test track.
Emilia-Romagna is literally the land of engines. It's hard to imagine another place where, just a few kilometers away from each other, there are the headquarters of some of the most prestigious brands in the world of two and four wheels.
But the land of motors does not express its best only within the plants. Around them as if they were an integral part of it many companies in which work, with the desire to overcome a new limit, dozens of people who contribute to making the "MotorValley".
Starting from this axiom, the idea was born, transformed in a very short time into an already active company, to give life to the brand, which is already registered, "Made in Motor Valley".

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Entrepreneur from Finale Socrate Zizza at the presentation of the "Made in Motor Valley" initiative at Fiorano Modenese
Entrepreneur from Finale Socrate Zizza at the presentation of the “Made in Motor Valley” initiative at Fiorano Modenese

An entrepreneurial intuition in the "little" Finale Emilia

Intuition is of Socrates Zizza, an entrepreneur from Finale Emilia until today known above all for his activity in the field of lighting.
“Everything started almost by chance. Working with a company in the area that produces a special light tunnel to check that there weren't any imperfections after polishing the bodywork, as well as appreciating the entrepreneur's genius, I asked myself: how many other companies of this kind in our region There are?", he enthusiastically explains himself Zizza.
“How many of them alone, especially when they are small, are able to make their skills known and at the same time protect their most innovative inventions and ideas? So I registered the brand and immediately got to work because a good marching idea needs a project, clear objectives and a path to make it grow".

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The delivery of one of the first registration plates for the "Made in Motor Valley" project
The delivery of one of the first registration plates for the "Made in Motor Valley" project

OverTech, Zanasi Group and Blackbox Green immediately on board

In a few months, the idea materialized and, confirming its validity, there are several companies that immediately joined the project; between them, OverTech of Mirandola, Zanasi Group of Maranello, Blackbox Green of Fiorano Modenese.
There is already a solid communication system, starting from the website, and, in the meantime, the selection of companies that will be able to boast the brand continues "Made in Motor Valley".
Furthermore, a system is fully active to help companies notarize, through the use of the blockchain more known and widespread, the one that belongs to the digital currency Bitcoin, its ideas and the products created.
“With particularly low costs we can help companies become part of a digital register”, explains Socrates Zizza, “whose entries are grouped into 'blocks', concatenated in chronological order, and whose integrity is guaranteed by the use of cryptography”.

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Entrepreneur from Finale Socrate Zizza at the presentation of the "Made in Motor Valley" initiative at Fiorano Modenese
Entrepreneur from Finale Socrate Zizza at the presentation of the “Made in Motor Valley” initiative at Fiorano Modenese

An adequate critical mass can make the difference for members

"Made in Motor Valley” for the near future plans to rapidly expand its range of action. “We are working to bring the 'Made in Motor Valley' brand and therefore the companies that will be part of it to trade fairs, both in Italy and abroad. By creating an adequate critical mass we can present ourselves at our best, significantly lowering the entry barrier that individual companies would otherwise have to face". concludes Socrates Zizza, creator of “Made in Motor Valley”.
The original initiative was presented at the Montana Restaurant, a cult place for motor enthusiasts, not only from Fioranesi, where over the years aces of the caliber of Michael Schumacher.
During the evening, the first plaques of “Official Partners”, rigorously numbered, to some of the companies that were the first to join the project”Made in Motor Valley".

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Entrepreneur from Finale Socrate Zizza at the presentation of the "Made in Motor Valley" initiative at Fiorano Modenese
Entrepreneur from Finale Socrate Zizza at the presentation of the “Made in Motor Valley” initiative at Fiorano Modenese